Will Cyber Monday outdo Black Friday in 2016?
It is the season to be jolly; and in the United States, that translates into holiday shopping! While the shopping season has already started, the two important shopping festivals – Black Friday and Cyber Monday – have put on their gloves and are in the ring to fight for the most popular shopping day title. Media is rife with predictions and marketing agencies with their surveys. While the terms still are a talking point, they haven’t been unleashing a shopping frenzy yet. In fact, many retailers have now spread out their promotions over the entire months of November and December, making it a mini gift-buying season with new deals released periodically, rather than concentrating them on a single shopping day or weekend. What is Black Friday? The day following Thanksgiving Day in the United States, Black Friday marks the beginning of the Christmas shopping season. Since 1932, on the fourth Thursday of November,...